SELOGER.COM

SELOGER.COM

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Name change date

Company Overview
SeLoger.Com is the leading French online publisher of real state housing listings for real state agencies. It is primarily engaged in on-line letting of own property and other business activities. It was formerly known as Poliris, established in IFRS standards. The company was incorporated in 2005 and has its registered business address in Paris, France.
SeLoger.Com develops a line of goods and services which have the role to answer a double purpose: to offer to the professionals the best visibility of internet on real state and to accompany the net surfers in the realization of their projects. Through its web site, the company captures the widest internet audience and ensures maximum exposure for the listings of its customers, the real estate agencies. In addition, the company benefits from significant recurring revenue stream, strong cash flow and limited capital expenditures.
SeLoger.com specializes in online property advertising services through its two principal websites: www.seloger.com and www.immostreet.com. The company’s customer portfolio include estate agents, rental agents and individual homeowners, who advertise their properties on its websites. Customers can search for properties under a variety of set criteria, such as the size or location of the property. The company’s websites also contain information on related services, such as financial and mortgage advice, insurance services, removals services, home improvement and vehicle hire. The website, www.seloger.com, displays information about properties in France, while www.immostreet offers Europe-wide property information.
SeLoger.com also operates www.selogerneuf.com, which only advertises new properties in France and www.lacoteimmo.com, which provides property-related information, such as average property prices, estimates and real-time information.
Business Summary
The Company is France’s No. 1 operator of Internet sites dedicated to posting small professional real estate ads. Sales break down by activity as follows:
– posting of small professional real estate ads (84.4%). The group is also involved in selling advertising space, and its sites offer partner-company services (moving van renting, real estate financing, furnishing services, etc.) as well as direct on-line services (access to locations of real estate points of sale, downloading of real estate listings, on-line price estimates for selling or renting real estate properties);
– software sales (8.3%): activity ensured through hosting of transaction management platforms of real estate agents;
– supply of services to professional customers (7.3%): creation, hosting, referencing, and maintenance of Internet sites, and implementation of a platform for sharing common real estate data sheets.
At the end of 2009, the group had primarily 5 sites: SeLoger.com, Immostreet.com, Selogerneuf.com, Lacoteimmo.com and Bellesdemeures.com.
Description and history
The Company is France’s No. 1 operator of Internet sites dedicated to posting small professional real estate ads. Sales break down by activity as follows:
– posting of small professional real estate ads (84.4%). The group is also involved in selling advertising space, and its sites offer partner-company services (moving van renting, real estate financing, furnishing services, etc.) as well as direct on-line services (access to locations of real estate points of sale, downloading of real estate listings, on-line price estimates for selling or renting real estate properties);
– software sales (8.3%): activity ensured through hosting of transaction management platforms of real estate agents;
– supply of services to professional customers (7.3%): creation, hosting, referencing, and maintenance of Internet sites, and implementation of a platform for sharing common real estate data sheets.
At the end of 2009, the group had primarily 5 sites: SeLoger.com, Immostreet.com, Selogerneuf.com, Lacoteimmo.com and Bellesdemeures.com.
At the end of 2007, The Company had primarily four sites: SeLoger.com, Immostreet.com, Selogerneuf.com and Lacoteimmo.com.
The Company was created on October 21, 2005.
The Company changed its name from Vextia to SeLoger.com on September 28, 2006
The Company was listed on EURONEXT PARIS – Euronext – Compartiment B on November 30, 2006.

Formerly known as Poliris

Description in French
La Sociйtй est le 1er exploitant franзais de sites Internet dйdiйs а la diffusion de petites annonces immobiliиres professionnelles. Le CA par activitй se rйpartit comme suit :
– diffusion de petites annonces immobiliиres professionnelles (84,4%). En outre, le groupe dйveloppe une activitй de vente d’espaces publicitaires et propose, sur ses sites, des services d’entreprises partenaires (location de vйhicules de dйmйnagement, financement de projets immobiliers, services d’ameublement, etc.) ainsi que des services directs aux internautes (accиs aux coordonnйes des points de vente immobiliers, tйlйchargement des guides-conseils immobiliers, estimation en ligne des prix de mise en vente ou de location des biens immobiliers) ;
– vente de logiciels (8,3%) : activitй assurйe sous forme de d’hйbergement de plates-formes de gestion des transactions des agents immobiliers ;
– prestations de services aux clients professionnels (7,3%) : crйation, hйbergement, rйfйrencement et maintenance de sites Internet, et mise en place d’une plate-forme de partage des fichiers communs de biens immobiliers.
A fin 2009, le groupe dispose principalement de 5 sites : SeLoger.com, Immostreet.com, Selogerneuf.com, Lacoteimmo.com et Bellesdemeures.com.
La Sociйtй, crййe le 21 octobre 2005, sous la forme d’une sociйtй par actions simplifiйe, dйnommйe Vextia SAS a, lors de son Assemblйe gйnйrale Extraordinaire du 28 septembre 2006, modifiй sa raison sociale en SeLoger.com et sa forme juridique en Sociйtй Anonyme avec Directoire et Conseil de Surveillance.
La Sociйtй est introduite en EURONEXT PARIS – Euronext – Compartiment B en 30 Novembre 2006.
Business Line
Engaged in on-line letting of own property and other business activities
Subsidiary
A VENDRE A LOUER
Advisor
ERNST & YOUNG AUDIT
IPO date
11/30/2006
US SIC Code
6531
Company Address
218, Avenue Jean Jaurйs

City province or state postal code
75934, PARIS
Phone: +33 1 53 38 28 00
Fax: +33 1 53 38 28 28
Country address: FRANCE
Website url: www.seloger.com